Heavy on hydration, gentle on hair.

This clinical cleansing complex uses two types of hyaluronic acid to lovingly transform brittle, badly behaved hair back to shiny, new glory. So good at minimising the signs of damage, if Cher got her hands on this back in 1989 she'd never have sang 'If I Could Turn Back Time'. 

Gentle enough for daily use, this hydrating cleanser helps impart strength, shine and softness. A tall drink of water for frazzled, thirsty hair.

Directions

Prep and prime, baby! Wash twice to gently cleanse hair and stimulate the scalp. Rinse. Follow with Pure Hydration Conditioner. For intensive hair SOS, use Pure Hydration Revitalising Mask weekly. 

Ingredients

Aqua, Sodium C14-16 Olefin Sulfonate, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Glycol Distearate, Phenoxyethanol, Coconut Acid, Parfum, Sodium Chloride, Guar Hydroxypropyltrimonium Chloride, Chlorphenesin, Salvia Hispanica Seed Extract, Sodium Sulfate, Citric Acid, Glycerin, Phospholipids, Tetradecene, Hexadecene, Niacinamide, Sodium Benzoate, Helianthus Annuus Seed Oil, Olea Europaea Leaf Extract, Hyaluronic Acid, Pentylene Glycol, Lactic Acid, Leuconostoc/Radish Root Ferment Filtrate, Sodium Hyaluronate, Cyclodextrin, Cyamopsis Tetragonoloba Gum, Phytic Acid, Xanthan Gum, Tocopherol.